ARTICLE
3 July 2025
The Influence of Digital Literacy on College Students’ Entrepreneurial Opportunity Recognition: The Moderating Role of Innovation and Entrepreneurship Education
Fanjing Lu ,
Zenghui Lu ,
Mingkai Luo ,
Cheng Wei
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1
Youjiang Medical University for Nationalities, Baise 533000, Guangxi, China,
2
Baise People’s Hospital, Baise 533000, Guangxi, China,
JCER 2025 , 9(6), 243–249;
https://doi.org/10.26689/jcer.v9i6.10954
© 2025 by the Authors. Licensee Whioce Publishing, Singapore. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution -Noncommercial 4.0 International License (CC BY-NC 4.0) ( https://creativecommons.org/licenses/by-nc/4.0/ )
Abstract
To explore the impact of digital literacy on college students’ entrepreneurial opportunity recognition, this study conducted a questionnaire survey using the Digital Literacy Scale, the Entrepreneurial Opportunity Recognition Scale, and the Innovation and Entrepreneurship Education Scale. A total of 542 valid responses were collected. The results revealed a significant positive correlation between digital literacy and entrepreneurial opportunity recognition among college students (β = 0.856, P < 0.01). Further analysis indicated that innovation and entrepreneurship education plays a positive moderating role in this relationship (β = 0.111, P < 0.01). In other words, the higher the students’ scores in innovation and entrepreneurship education, the stronger the relationship between digital literacy and their ability to recognize entrepreneurial opportunities.
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