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Volume 9,Issue 4

ARTICLE

AIGC-Driven Precision Marketing and Its Impact on Consumers’ Purchase Intention for Agricultural Products

Yuneng Wang, Qiqi Cao, Bo Shi

PBES 2026, 9(4), 27–32; https://doi.org/10.26689/pbes.v9i4.14395

Abstract PDF(540.58KB) XML

245 Views

ARTICLE

Research on the Optimization of Corporate Innovation Management in the Context of Digital Transformation

Wenying Bao

PBES 2026, 9(4), 1–5; https://doi.org/10.26689/pbes.v9i4.14672

165 Views

ARTICLE

Evolutionary Theory of “Specialized, Refined, and Innovative” Enterprises in the AI Era: How Digital Resilience Reshapes Corporate Moats

Weidong Su

PBES 2026, 9(4), 13–18; https://doi.org/10.26689/pbes.v9i4.14677

182 Views

ARTICLE

The Path of Digital Economy-Driven Tourism Industry Resilience Enhancement

Anqi Xu, Dan Yuan, Yijun Zhang, Xiaoyun Chen

PBES 2026, 9(4), 6–12; https://doi.org/10.26689/pbes.v9i4.14682

Abstract PDF(14.34MB) XML

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ARTICLE

Digital Economy-Driven Coordinated Development in the Chengdu-Chongqing Twin-City Economic Circle: Mechanisms and Pathway Construction

Yiran Wang, Jingxin Luo, Lan Yao

PBES 2026, 9(4), 228–234; https://doi.org/10.26689/pbes.v9i4.14779

Abstract PDF(468.52KB) XML

182 Views

ARTICLE

Chain Mediation of Perceived Value and Brand Attachment: Brand Interaction’s Impact on Consumer Behavioral Intentions in Chinese Time-Honored Food Brands

Qi Duan, Shouzun Li, Yue Yang, Yunhan Sun

PBES 2026, 9(4), 235–249; https://doi.org/10.26689/pbes.v9i4.14937

Abstract PDF(632.41KB) XML

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ARTICLE

Research on China’s Export Upgrading Path Under the Reconstruction of Global Value Chains

Meiyun Wang

PBES 2026, 9(4), 19–26; https://doi.org/10.26689/pbes.v9i4.14942

191 Views

ARTICLE

The Impact of Digital Transformation on Corporate Financing Constraints: Based on the Mediating Effect of Internal Control

Yinfeng Bai, Yuheng Chen, Jiani Wang

PBES 2026, 9(4), 33–42; https://doi.org/10.26689/pbes.v9i4.14943

171 Views

ARTICLE

Exploration and Analysis of Coping Strategies for Psychological Stress among Financial Personnel in the Market Economy Impacted by AI

Hu Wei, Wang Dong

PBES 2026, 9(4), 43–53; https://doi.org/10.26689/pbes.v9i4.14944

163 Views

ARTICLE

Research on the Dynamic Measurement and Mechanism Optimization of Risk Resistance of Tourism Enterprises in Central and Western China

Feiran Liu

PBES 2026, 9(4), 67–73; https://doi.org/10.26689/pbes.v9i4.14945

134 Views

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