As an integral component of China’s revolutionary culture, Sichuan’s red culture, with its abundant historical resources and distinctive regional characteristics, provides high-quality educational materials for ideological and political education in higher education institutions. The integration of Sichuan’s red culture into university ideological and political education demonstrates both theoretical necessity and practical feasibility, having already yielded remarkable outcomes. This integration must adhere to the principle of unifying teacher guidance with student initiative, comprehensive coverage with focused emphasis, and cultural inheritance with innovative development, thereby fully realizing the educational value of Sichuan’s red culture in collegiate ideological and political education.