In the era of globalization, college English education not only aims to cultivate talents with English communication skills but also shoulders the responsibility of promoting and protecting traditional Chinese culture. Traditional Chinese culture, precipitated over time and accumulated by predecessors, reflects the development of the Chinese nation and embodies the great spirit of self-improvement of the Chinese people. College English is an important medium for students to contact foreign cultures at school and a main position to promote traditional Chinese culture. Taking college English teaching as an example, this paper analyzes the integration of traditional culture into such teaching for reference.