Volume 8,Issue 9
Research on Digital Technology Driving the Global Spread of Fine Chinese Traditional Culture
Digital technology is profoundly reshaping the global dissemination pattern of China’s fine traditional culture. Based on an interdisciplinary perspective combining communication studies and digital humanities, this paper systematically examines the intrinsic mechanisms and practical pathways through which digital technology drives the global dissemination of traditional culture. The study suggests that the role of digital technology manifests in three progressive mechanisms. Technological breakthroughs lower the cost barriers to global dissemination, addressing the issue of cultural “accessibility”; shaping and enhancing sensory experiences increase the depth of cultural immersion, addressing the issue of cultural “perceptibility”; and translational reconstruction promotes the value resonance of cultural meanings, addressing the issue of cultural “comprehensibility.” These three mechanisms are interlinked, collectively forming a dissemination logic from visibility to perceptibility and ultimately to resonance. On this basis, the paper proposes three practical pathways: resource digitization, narrative innovation, and platform matrix development. It reveals how digital narratives sediment abstract ideas into concrete stories and generate value recognition through dialogical differences, offering a reference with both theoretical depth and practical guidance for enhancing the communicative power and influence of Chinese civilization.
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